Learn the key trends shaping the fortified water segment, plus innovations to watch, brand successes, and actionable insights for manufacturers.
Close
There is no one-size-fits-all diet. Individuals don’t all have the same dietary needs, and their bodies don’t always respond the same way to the same foods. Personalized nutrition is a systems biology approach to designing a customized diet based on an individual’s specific needs. It evaluates factors such as genetics, gut microbiome, metabolism, body metrics, and lifestyle.
Developing Private Label Vitamins that Stand Out
Featured ContentAs budgets tighten due to economic effects of the COVID pandemic, more consumers are turning to store brands—including private label vitamins, minerals, and supplements—to save money. Learn what’s important to these consumers and how companies can make their private label products stand out on the shelf.
Chia – The Super Seed
Featured ContentChia seeds are becoming a huge part of the health food scene. Food products such as peanut butter, granola bars, smoothies, and yogurts are products marketed with added chia seeds to gain consumer attention. Find out the ancient origins and benefits of this super seed and which products they may end up in next.
Coverage – A Little Glitter Goes a Long Way!
Featured ContentWe get a lot of questions about EdiSparklz™ and how it is used on product. The main thing that makes EdiSparklz™ so different is that it is a very thin flake compared to a sprinkle like a jimmy, which is an extruded shape. Find out how glitter can be cost-effective alternative that doesn’t sacrifice visual appeal.
There’s no doubt immunity is still on consumers’ minds, with products featuring ingredients like vitamin C and zinc in high demand. But manufacturers may have more options than they think when it comes to ingredients and flavors that consumers associate with immunity.
Our 2024 immune supplement insights reveal consumers’ evolving needs, the top immune supplement trends from immune + claims to functional mushrooms, plus the future of immune supplements.
Supplement formats are evolving in exciting ways to provide consumers with a more convenient and enjoyable experience. Check out the current market trends in supplements and find out why gummy supplements are leading the pack.
How to Make CPG Food Products More Instagram-Worthy
Featured ContentHere’s five ways to make your CPG food products stand out on Instagram, Tik Tok, or whatever comes next and connect with today’s consumers.