Supplement formats are evolving in exciting ways to provide consumers with a more convenient and enjoyable experience. Check out the current market trends in supplements and find out why gummy supplements are leading the pack.
Close
Here, we recap the key takeaways from our MegaTrends webinar, which examines the food and beverage trends for 2025 and how they can impact new product innovation.
Consumers’ growing interest in healthier eating and personalized nutrition creates new opportunities in personalized protein powder. Here’s everything you need to know.
TruCal®
Featured ContentTruCal® Provides Bones with Much More than Just Calcium.
The Power of Protein
Featured ContentThis resource hub serves as an ultimate guide to help you understand various aspects of protein, including what it is, how it functions, the difference in quality among sources, and how scientifically backed benefits assist you in achieving your health and fitness goals. Be empowered to make informed decisions about your protein choices.
Discover the emerging hydration trends in Asia, consumers’ preferences, and opportunities for innovation in functional beverages to meet these demands.
HydroMax®
Featured Content
The leader in high-yield 65% glycerol powder
Learn the key trends shaping the fortified water segment, plus innovations to watch, brand successes, and actionable insights for manufacturers.
What's Being Added to Water
InsightNew products and trends like #WaterTok are ushering in a new era for the water category. Learn the latest in hydration solutions and what consumers are looking for.