Insights
Discover new Market and Consumer trends.
US Sports Nutrition Outlook for 2024
Here's a look at what’s in store for the 2024 US sports nutrition market, plus…
Energy Drink Trends: What to Expect in 2024
As the demand for energy drinks grows, brands are innovating with flavors…
What's Being Added to Water?
New brands and trends like #WaterTok are ushering in a new era for packaged…
Olympics in Japan: Sports Nutrition Trends in Summer Olympics Host Country
The long-awaited Summer Olympics is finally here, and Japan is ready. With the country busy promoting sports and fitness in advance of the games, Japanese…
Plant Focused and Planet Friendly: Plant-Based Nutrition Trends in Europe
Plant-based products are showing steady growth in the European market, with the pandemic spurring even greater interest in plant-based nutrition. Explore the…
Our Favorite Foodservice Menu Trends for 2021
While the COVID situation has been a real challenge for the foodservice industry, it has also been a time of innovation as restaurants explore creative ways to…
“Through the use of analytics, we stay informed about evolving market trends and consumer preferences, ensuring we remain up-to-date with the latest insights for our customers.”
Brooke Brottman
Strategic Insight Analyst
Has Personalized Nutrition Really Gone Mainstream?
There is no one-size-fits-all diet. Individuals don’t all have the same dietary needs, and their bodies don’t always respond the same way to the same foods…
Sustainability and the Pandemic
Through the COVID pandemic, sustainability in foods and supplements continues to matter to consumers. See what’s on consumers’ minds and explore the…
Stress, Sleep, and Mental Health in a Post-COVID-19 World
While the pandemic has been a trying time, one bright spot is that many consumers are becoming more conscientious about their health—including their stress…
Beyond Pills: Innovation in Supplement Delivery Formats
Supplement formats are evolving in exciting ways, largely due to Millennial consumers’ interest in a supplement experience that’s both convenient and enjoyable…
A Look at Glanbia Nutritionals MegaTrends #5: Sense-ational
In a crowded space, how can a food or beverage brand grab and hold a consumer’s attention? By offering them a sense-ational experience! Check out how engaging…
Global Immune Supplement Trends for 2021 and Beyond
Last year’s COVID-19 outbreak triggered surging interest in immunity supplements across the globe. Now one year later, we explore global consumers' perceptions…