Insights
Discover new Market and Consumer trends.
US Sports Nutrition Outlook for 2024
Here's a look at what’s in store for the 2024 US sports nutrition market, plus…
Energy Drink Trends: What to Expect in 2024
As the demand for energy drinks grows, brands are innovating with flavors…
What's Being Added to Water?
New brands and trends like #WaterTok are ushering in a new era for packaged…
Trends in Sauces and Spreads
As the sauce category continues to grow, staying on top of current and emerging trends is key to understanding how to attract and engage new consumers.
The Lift of the Limited Time Offer: How a Special Offering Can Boost Your Brand
Limited time offers (LTOs) are used to generate excitement around a product, help a brand get noticed, and boost sales—with today’s strategies expanding beyond…
Why Consumers Like Crunch
Recent research shows that people have distinct texture preferences regarding food. Here’s a look at the science behind texture preferences and why crunch is so…
“Through the use of analytics, we stay informed about evolving market trends and consumer preferences, ensuring we remain up-to-date with the latest insights for our customers.”
Brooke Brottman
Strategic Insight Analyst
A Snapshot of the Clinical Nutrition Market
Three key trends are driving growth in the clinical nutrition market, creating new opportunities for nutrition-focused companies. Understanding these trends…
History of Cheddar
The rich tradition of cheddar cheese making continues today but with more flavors, colors, and textures available than ever before.
Innovative Bar Processing Methods
As clean label continues to trend in nutrition bars, many manufacturers are responding with creative approaches to clean label that are resonating with…
How to Formulate the Perfect Bar
It sounds simple enough to give consumers a delicious, decadent nutrition bar packed with in-demand ingredients like protein. What could go wrong? Apparently, a…
Most Innovative Food Service Launches of 2021
From Starbucks’ Unicorn Frappuccino to Burger King’s Impossible Whopper, innovation in food service is endless. Here’s a look at the top innovations in food…
Spot the Difference: Whey Protein Isolate versus Concentrate
Although whey protein is the gold standard in sports nutrition, deciding between whey protein isolate and whey protein concentrate requires careful…