Why Consumers Like Crunch
InsightRecent research shows that people have distinct texture preferences regarding food. Here’s a look at the science behind texture preferences and why crunch is so important to consumers.
Recent research shows that people have distinct texture preferences regarding food. Here’s a look at the science behind texture preferences and why crunch is so important to consumers.
It sounds simple enough to give consumers a delicious, decadent nutrition bar packed with in-demand ingredients like protein. What could go wrong? Apparently, a lot, and most consumers know that. According to a survey by FMCG Gurus, over half of US consumers (54%) agreed that healthier snacks are less tasty.1 But the tide could be turning.
While snacking is an integral part of most consumers’ diets, the pandemic and its associated stressors have influenced what’s driving consumers to snack. This guide features on in depth look on the latest global snacking trends, as well as deep dives into consumer drivers in healthy snacking and bars in key European countries.
The keto kickstart is grabbing the attention of consumers looking to lose those pandemic pounds. For manufacturers interested in supporting these consumers' weight management goals with the right type of products, here’s an in-depth look at the must-have keto ingredient: MCTs.
Enhancing the capabilities of amino acids, AminoBlast® Technology improves their functionality and application performance.
Consumers’ increased focus on health and wellness is driving growth in protein snacking. See the trending protein snack formats and why protein snacks are so appealing right now.
As more mainstream consumers reach for sports nutrition products to support their overall health, sports nutrition companies want to understand how to address their needs. Three emerging sports nutrition trends provide insights.
Concerns over staying healthy combined with the need for convenient food options is supporting growth in Asia Pacific’s nutrition bar market. The 2022 nutrition bar market trends to know encompass both health and sensory appeal.
As more consumers take proactive measures to stay well during the COVID pandemic, demand for supplements is growing throughout Europe. Here we dive into the European supplement market—including the top brands and players, key markets, and consumers’ views on supplements.