Savvy sports nutrition consumers are looking closely at products that can support overall health for body and mind and give them a performance edge. Immunity, cognition, and sleep benefits are a few of the claims catching their eye.

As more sports nutrition consumers seek products to help them look and feel their best, some innovative companies are moving toward combining sports and beauty nutrition.

Active lifestyle consumers prioritize their health and wellness—seeking high quality hydration, energy, and nutrition solutions. See how the latest nutrition trends for active adults can inspire meaningful product innovation.

Dairy protein remains the top protein choice for health- and nutrition-focused categories like sports and infant nutrition. Not only is it a high-quality protein, but extensive research behind dairy protein points to potential benefits ranging from weight management to immunity to healthy aging.

Glanbia Nutritionals' new series on healthy snacking in China uses our in-depth consumer research to reveal trends and opportunities in healthy snacking. In part 2, we look at protein and its role in snacking.

The snacking landscape continues to evolve as more consumers seek healthier choices. Check out the 2024 healthy snacking trends to learn consumers’ top reasons for snacking and what’s most important to them in a snack.

In Part 3 of our consumer research series, learn what Chinese consumers look for in healthy snacks and the main barriers to category growth. 

Nutrition bars have become a go-to healthy snack for many Dutch consumers. Here’s a look at the market and the trends ahead for nutrition bars in the Netherlands.

The buzz around keto for weight loss and benefits like increased energy and mental clarity is appealing to consumers throughout Europe. Understanding the keto trends in Europe can help nutrition brands meet these new needs.