Insights
Discover new Market and Consumer trends.
Functional Beverage Trends in Asia: Optimized Energy
As more consumers seek to optimize their energy levels, energy has become one of…
Electrolytes for Recovery: What You Should Know
Strong consumer interest in boosting hydration is creating new opportunities in…
Future of Hydration
For hydration, consumers aren’t just reaching for sports drinks anymore. See…
Global Flavors of Breakfast
From cornetti to papaya to miso soup, here’s a look at what people around the world are eating for their most important meal of the day.
Cheese Trends in Australia and New Zealand
With the pandemic lockdown increasing consumer demand for cheese, brands are responding with new products to meet their needs—especially for health and…
Year-End Roundup: Top 5 Blogs of 2021
2021 has been a year of transformative insights and innovation in food and beverage, with manufacturers rapidly shifting to meet consumers’ evolving needs. Our…
"New protein snack formats extend the reach of protein by bringing incremental users beyond bars. In the US, sweet & salty protein snacks could drive nearly 50% incremental users to the category."
Sonja Matthews
Sr. Strategic Insights Manager - EMEA & ASPAC
The Global Protein Market: What Consumers Want in 2022
The global protein market is expanding and evolving as consumers’ demand for protein grows. From next-gen plant-based meats to on-the-go protein snacks to dairy…
What is Vitamin E and Why Is It Important?
Surging interest in immunity has created high demand for products with antioxidants like vitamin E. Here’s a look at why vitamin E is so important, some top…
The Most Popular Yogurt Flavors
Since flavor is a major driver in yogurt choice, understanding today’s most popular and emerging yogurt flavors is key to grabbing consumers’ attention.
Exploring Cereal's Transition From Breakfast Table to Snacking Staple
Designing ready-to-eat (RTE) cereals to be more snackable may be the perfect opportunity to reinvigorate cereal sales amidst breakfast time competition like…
The Next Generation of Oat Beverages
As oat beverages expand around the world, brands are looking for new ways to grab consumers’ attention. See how the next generation of oat beverages is…
Personalized Nutrition Trends in Japan
As a leading market for personal nutrition products, Japan offers valuable insights into this emerging category. Explore Japanese consumers’ interest in…