Insights
Discover new Market and Consumer trends.
Functional Beverage Trends in Asia: Optimized Energy
As more consumers seek to optimize their energy levels, energy has become one of…
Electrolytes for Recovery: What You Should Know
Strong consumer interest in boosting hydration is creating new opportunities in…
Future of Hydration
For hydration, consumers aren’t just reaching for sports drinks anymore. See…
Snacking in China: Chinese Consumers and Healthy Snacking
Part 1 of our new 3-part series on healthy snacking in China reveals perceptions around healthy snacking and the top snacking choices among Chinese consumers…
ASPAC Nutrition Bar Market Trends for 2022
Concerns over staying healthy combined with the need for convenient food options is supporting growth in Asia Pacific’s nutrition bar market. The 2022 nutrition…
A Deep Dive into the European Supplement Market | Part 1
As more consumers take proactive measures to stay well during the COVID pandemic, demand for supplements is growing throughout Europe. Here we dive into the…
“Through the use of analytics, we stay informed about evolving market trends and consumer preferences, ensuring we remain up-to-date with the latest insights for our customers.”
Brooke Brottman
Strategic Insight Analyst
3 Emerging Sports Nutrition Trends Will Impact Your Marketing Efforts
As more mainstream consumers reach for sports nutrition products to support their overall health, sports nutrition companies want to understand how to address…
The Rise of Protein Snacking
Consumers’ increased focus on health and wellness is driving growth in protein snacking. See the trending protein snack formats and why protein snacks are so…
Dairy Protein is Science-Backed Premium Protein Choice
Dairy protein remains the top protein choice for health- and nutrition-focused categories like sports and infant nutrition. Not only is it a high-quality…
A Refreshed Aesthetic in Sports Nutrition
As more sports nutrition consumers seek products to help them look and feel their best, some innovative companies are moving toward combining sports and beauty…
World Driven by Wellness: Healthy Body, Healthy Mind
Savvy sports nutrition consumers are looking closely at products that can support overall health for body and mind and give them a performance edge. Immunity…
Trends in Maternal and Infant Health in APAC
Asia Pacific accounts for over half of the global population—making it a key market for maternal and infant nutrition brands looking to expand. From immunity to…