Plant-based sports nutrition products are on the rise globally as consumers seek healthier, more sustainable choices. Here’s a look at today’s global plant-based sports ingredients market and what lies ahead.
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Who Is the Plant-Based Consumer?
InsightConsumers’ interest in plant-based foods continues to grow. But who exactly is the plant-based consumer? Here’s a look at the key differences in plant-based consumers in North America, Europe, and Asia.
Bakery Trends for 2024
InsightWhile convenience, affordability, and taste will continue to be important aspects of bakery products for consumers, health is driving the bakery trends for 2024.
… Strong consumer interest in boosting hydration is creating … for recovery are sodium, potassium, magnesium, calcium, and chloride. Electrolytes aid in exercise recovery by … plant-based ingredients associated with hydration such as coconut water. Consumer Insights Around Hydration Nearly two …
High growth is forecast for Europe’s nutrition bar market. Adding trending functional ingredients to bars is a simple way to stand out from the competition.
This is the year the global eSports market will surpass $1 billion in revenue.1 Prize money is high at the top eSports competitions, and so is viewership. Learn how manufacturers of foods, beverages, and nutritional supplements can tap into this fast-growing market. Here we cover the top eSports events, corporate sponsorship opportunities, and the kinds of products that can support gamers’ unique needs for sustained energy and focus.
… Active lifestyle consumers prioritize their health and wellness—seeking high quality hydration, energy, and … that naturally contain beneficial ingredients (like MCTs in coconut, beta-glucan fiber in oats , and L-theanine in green …
Athletic & Sports Performance
InsightThe evolving science of sports nutrition creates new product opportunities to support athletes’ core needs of strength, energy, and recovery—while incorporating emerging interests like mood benefits, plant proteins, and eSports nutrition.
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… The team at Cali Cali wanted to add a nutrition bar to its product lineup but knew it would have to be 100% different … us. This bar needed to be vegan, fortified with vitamin D, and taste delicious. Cali Cali team members said a lot of … benefits it wanted and that the final bar tasted delicious. Recipe ownership remained with the Cali Cali team the whole …