We are what we eat ... and nowadays, consumers are not shy when it comes to demanding healthier choices. A continuing megatrend in the food and beverage industry today is to satisfy the consumer-driven need to shift away from artificial colors and flavors, while also meeting expectations for taste and quality. 

High protein foods have expanded beyond the shakes and bars loved by competitive athletes into mainstream snacks and meals for all consumers. Catalina Crunch high protein cereal, Kodiak Cakes Flapjack Cups and Ready Protein Water are part of the newest wave of protein products on the market. But what’s continues to drive this trend, and will it last?  

See the latest trends in bioactive ingredients for energy, weight management, and women’s life stage health—plus new opportunities for formulating with bioactives.

Explore the top trends shaping the ready-to-drink beverage market, from functional ingredients to protein fortification, and discover how brands can stay ahead.

More than a year has passed since the COVID-19 outbreak began. Consumers’ concerns and behaviors changed seemingly overnight, with much of the change driven by the desire to stay well. Here’s a look at recent data that reveals how COVID-19 has impacted consumers’ perceptions of health across the globe.  

Strong consumer interest in healthier snacking options is driving growth in the sugar substitutes market. Here’s a look at the trend in sugar-free foods and beverages—plus key takeaways for food and beverage manufacturers.

Our latest proprietary research on protein bar usage in Europe reveals insights into the top need states, most important attributes, and favorite flavors.