The US supplement market proves consumers’ health and wellness interests are evolving. Here's what you need to know about the market segments, growing and emerging health claims, and top flavor trends in supplements. 

High growth is forecast for Europe’s nutrition bar market. Adding trending functional ingredients to bars is a simple way to stand out from the competition.

A look at the 2024 snack trends—from exotic savory flavors to meat jerky makeovers—plus the opportunities ahead for brands.

The 2025 plant-based protein trends touch on investments in new plant proteins, the potential of non-mimics of meat and dairy products, and the rise of protein-packed dairy alternatives.

The global protein market is expanding and evolving as consumers’ demand for protein grows. From next-gen plant-based meats to on-the-go protein snacks to dairy protein bioactives for sports performance, protein is checking all the boxes for today’s consumers. Here’s a look at the 2022 global protein market trends.