Insights
Discover new Market and Consumer trends.
The Power of Creatine
High growth in the creatine category shows more consumers are seeking the…

Essential Nutrients to Support Strength: Powering Your Product Innovations
The definition of strength is evolving, encompassing muscles, bones, joints, and…
Trends to Watch in Bioactives for 2025
See the latest trends in bioactive ingredients for energy, weight management…
What's New in Sports Nutrition for 2021?
As the pandemic and lockdown continues to impact the way people eat and exercise, sports nutrition manufacturers are trying to understand the various ways this…
A Look at 2021 Mega Trends #3: Ultra-Personalization
Our Glanbia Nutritionals Mega Trends are trends with the potential for far-reaching impact across industries and regions, with the ability to change daily life…
How Is E-Commerce Impacting the Global Supplement Market?
The supplement industry has been impacted by the COVID pandemic in so many ways—including the surge in e-commerce sales. Here’s a look at how e-commerce is…
"The future of functional nutrition is drinkable—think powders and ready-to-sip formulas that work as hard as they taste good. It’s all about turning health into moments people actually enjoy."
Niki Kennedy
Insights & Content Director


Savory Snacks Hit the Spot for American Consumers
Convenient, low in sugar, and now high in protein, the savory snacks category is checking all the boxes for consumers. See how innovative savory protein snacks…
Global Cheese Market Trends for 2021
With the pandemic reshaping consumer shopping, cooking, and eating patterns, cheese producers across the globe are rising to the challenge, responding in…
Mental Health and Nutrition: A Look at the Research
Functional nutrition for mental health is back in the spotlight as consumers deal with the stress and anxiety brought on by the COVID outbreak. Here’s a look at…
A Look at 2021 MegaTrends #2: Building a Lifestyle
Today’s consumers are looking for food and beverage products they can identify with and that support their personal lifestyles. Brands that understand this…
5 Plant-Based Protein Trends for 2021
With the pandemic driving new interest in healthy eating and more consumers exploring (and enjoying) plant-based protein products during the lockdown, the…
A Look at 2021 MegaTrends #1: Generation Me
Understanding your target consumers is essential to connecting with them and delivering products that meet their needs. Here we look at the key differences…