Insights
Discover new Market and Consumer trends.
Electrolytes for Recovery: What You Should Know
Strong consumer interest in boosting hydration is creating new opportunities in…
Future of Hydration
For hydration, consumers aren’t just reaching for sports drinks anymore. See…
US Functional Beverage Market Insights for 2025
Learn what’s driving the top US functional beverage trends and how new…
Grass-Fed Trend Resonates with Today's Consumers
Consumers’ interest in grass-fed proteins is on the rise. Grass-fed proteins check all the right boxes - health, animal welfare, sustainability, and premium…
Sports Nutrition: A Look at What Modern Consumers Want
The health benefits and convenience of sports nutrition products are pulling in mainstream consumers. From functional snacks to personalized nutrition for women…
Meatless Meat
With the Beyond Burger and Impossible Burger expanding throughout fast-food chains across the country, the meatless meat trend is disrupting business as usual…
“Through the use of analytics, we stay informed about evolving market trends and consumer preferences, ensuring we remain up-to-date with the latest insights for our customers.”
Brooke Brottman
Strategic Insight Analyst
Innovations in Frozen Pizza Put a New Spin on the Pie
With frozen pizza sales rising, manufacturers are using innovation to make their products stand out to consumers. Learn which frozen pizza innovations can help…
Health and Wellness Concerns Drive Choice in Prepared Foods
It wasn’t long ago that choosing prepared foods was 100 percent driven by convenience. But thanks to Millennials’ and Boomers’ keen interest in healthy foods…
Functional Nutrition Bars: What Consumers Want
Functional ingredients are the top driver of growth in nutrition bars. From muscle building to digestive health to improved energy, there’s a nutrition bar to…
Portable Snacks: The Modern Snacker's Holy Grail
"Today and in the future, snacking is about solving small problems for consumers ..., " said David Portalatin of the NPD Group. 1
Cold Comfort
For years, the idea of a great-tasting, guilt free frozen dessert has always been just that — largely an idea. Then Halo Top came along, racking up $342.2…
Our Top 5 Mega Movements
We often refer to changes in consumer behavior as ‘trends’. But the word trend can seem very short sighted...after all, trends come and go. We feel these five…