Plant-Based Bakery Products Meet Consumer Needs
From breads to cookies to pastries, bakery products are a beloved part of the American diet and show no signs of falling out of favor. However, with the shift toward products that are healthier for people, animals, and the planet, some baked goods manufacturers are using plant-forward strategies to gain a competitive edge.
Today’s most exciting plant-based bakery products can catch the eye of any consumer through unexpected ingredients like sprouted and ancient grains or attractive toppings and inclusions like flax and pumpkin seeds.
Top Trends in Plant-Based Bakery Products
Health and Nutrition
One important trend pushing plant-based bakery products into the spotlight is the allergen-free movement. Parents concerned about their children’s food allergies (or potential allergies) are supporting this trend. Other consumers are also using allergen-free products in an effort to improve digestion and overall health. Many plant-based products can be formulated without dairy, egg, or wheat, making them a go-to choice for some consumers with dairy or gluten allergies or sensitivities.