root powder

KSM-66® Ashwagandha

Powered by NutraShield™ Technology

Functionally Optimized High Concentrated Ashwagandha 


A Superior Source of Ashwagandha Optimized For Even

Better Performance

root jar

Ashwagandha is a highly established and revered herb in Ayurveda medicine with roots that have been shown to contain a host of biologically beneficial components. The ashwagandha market is ripe for growth with a 166% ranking increase from 2019 as compared to 2020 among the top 40 herbs in the marketplace1. Additionally ashwagandha holds a 67% growth rate as one of the top five dietary supplements, of which it is the only herb on the list2. Optimizing KSM-66 Ashwagandha with our NutraShield Technology, we have utilized the powder extract as a carrier of the flavor masker during an encapsulation process. This provides additional support and protection when including in a formulation that contains other vitamins and minerals with off notes, and it allows for a higher ashwagandha inclusion rate in products to better meet efficacy dose requirements.

KSM-66 Ashwagandha Powered By NutraShield

Technology Benefits

Sourced From Thoughtfully Designed Ashwagandha

Avoids the use of leaves

  • Regulatory bodies in India and some European countries allow only the root of ashwagandha plant and not the leaves.
    • India government advisory asks industry and consumers to refrain from using ashwagandha leaves because of safety and efficacy concerns.
  • Ashwagandha’s coverage for internal therapeutic use in major reference material is on root only.
  • Regulatory bodies in India and some European countries allow only the root of ashwagandha plant and not the leaves.

Following traditional Ayurveda processes

  • Created via a process that took 14 years of R&D to develop and refine.
  • Producing a high concentration extract is technologically very challenging as it maintains the balance of the various constituents that are in the original herb.
  • Consistent with traditional Ayurveda processes, the extraction process entails pre-treating the ashwagandha.

Higher Inclusion Rate To Meet Dose Efficacy Requirements

Ideal Applications

1. Smith T, et al. HerbalGram  2020; 127:54-69, 2. ClearCut Analytics’ Insights Portal, 2021

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