Insights
Discover new Market and Consumer trends.
Functional Beverage Trends in Asia: Optimized Energy
As more consumers seek to optimize their energy levels, energy has become one of…

Electrolytes for Recovery: What You Should Know
Strong consumer interest in boosting hydration is creating new opportunities in…
Future of Hydration
For hydration, consumers aren’t just reaching for sports drinks anymore. See…
How Food Manufacturers Can Prepare for Paris 2024 Summer Olympics
The 2024 Summer Olympics will put a global spotlight on sports nutrition, and brands are already preparing. Here’s a look at trending nutrition topics like…
What Is a Micronutrient Premix?
Using a micronutrient premix can save a company time and money, simplify processes, and even lead to a better finished product.
Creating a Functional Beverage for the 2023 Consumer
Consumers are reaching for functional beverages for energy, sleep support, immune health, and more. Learn how to create functional beverages for the 2023…
“Through the use of analytics, we stay informed about evolving market trends and consumer preferences, ensuring we remain up-to-date with the latest insights for our customers.”
Brooke Brottman
Strategic Insight Analyst


Amino Acids: The Building Blocks of Protein
Amino acids are the building blocks of proteins, supporting muscle recovery and providing energy. Here’s what to know to create a protein-building amino acid…
ASPAC Functional Beverage Market Insights for 2023
The Asia Pacific functional beverage market is the largest in the world, with more growth ahead as consumers seek out functional drinks for immunity, energy…
Highlights from Fi Europe
Health of the planet and multiple means to personal health were the driving currents running through Fi Europe (FiE) in Paris December 6-8.
European Functional Beverage Market Insights for 2023
The 2023 European functional beverage market is focusing on consumers’ top needs such as energy and immunity support. However, consumer interest in other…
Year-End Roundup: Top 5 Blogs for 2022
It’s that time of year again! We’ve rounded up our most popular blog posts from 2022 to share the year’s most exciting innovations and insights—from nutrition…
What's Next for Plant-Based Sports Ingredients?
Plant-based sports nutrition products are on the rise globally as consumers seek healthier, more sustainable choices. Here’s a look at today’s global plant…