Insights
Discover new Market and Consumer trends.
Functional Beverage Trends in Asia: Optimized Energy
As more consumers seek to optimize their energy levels, energy has become one of…
Electrolytes for Recovery: What You Should Know
Strong consumer interest in boosting hydration is creating new opportunities in…
Future of Hydration
For hydration, consumers aren’t just reaching for sports drinks anymore. See…
2023 Trends in Functional Nutrition
2023 functional nutritional trends reveal what consumers want from functional products and why. They also point to key opportunities, including functional…
What's Next for Nutrition Bars in the Netherlands?
Nutrition bars have become a go-to healthy snack for many Dutch consumers. Here’s a look at the market and the trends ahead for nutrition bars in the…
Plant-Based Sports Nutrition Ingredient Trends in Europe
Demand for plant-based sports nutrition products is growing in Europe, but what exactly are consumers looking for? These are the plant-based sports nutrition…
“Through the use of analytics, we stay informed about evolving market trends and consumer preferences, ensuring we remain up-to-date with the latest insights for our customers.”
Brooke Brottman
Strategic Insight Analyst
The Healthy Breakfast Paradox
This September 26th is Better Breakfast Day. Learn why Better Breakfast Day is so important, what consumers consider a healthy breakfast, and how morning snacks…
The Future of Healthy Snacking in ASPAC
Protein snacks fulfill a range of needs beyond the gym, positioning them as one of the key emerging ASPAC healthy snack trends . Discover what’s driving growth…
What to Eat? Everyday Nutrients for Mood-Boosting and Stress Relief
Learn the everyday nutrients to eat for mood-boosting and stress relief in part three of our three-part “mood food” series.
2023 ASPAC Functional Beverage Trends
Asia Pacific (ASPAC) is the largest functional beverage market in the world and continues to grow. Here we share the functional beverage trends and consumer…
Adaptogens and Nootropics: The Future of Mood Food Fortification
Part two of our mood food series shows why adaptogens and nootropics are positioned to be the future of mood food and highlights some top ingredient choices for…
Functional Beverages to Support Wellbeing
Here's a look at functional beverage trends, what consumers say is important in a healthy beverage, and how flavor influences the perception of a product’s…