Insights
Discover new Market and Consumer trends.
Functional Beverage Trends in Asia: Optimized Energy
As more consumers seek to optimize their energy levels, energy has become one of…
Electrolytes for Recovery: What You Should Know
Strong consumer interest in boosting hydration is creating new opportunities in…
Future of Hydration
For hydration, consumers aren’t just reaching for sports drinks anymore. See…
An Overview of Mood-Boosting Ingredients for Food and Beverage Formulations
In part one of our three-part series on “mood food,” learn why more consumers are reaching for products with mood benefits and discover the top mood-boosting…
What Europeans Want from Protein Bars
Our latest proprietary research on protein bar usage in Europe reveals insights into the top need states, most important attributes, and favorite flavors.
The Right Time for Protein Snacks
Protein snacks are one of the top trends in snacking, but when do consumers use them? Here’s a look at the most popular eating occasions for protein snacks and…
“Through the use of analytics, we stay informed about evolving market trends and consumer preferences, ensuring we remain up-to-date with the latest insights for our customers.”
Brooke Brottman
Strategic Insight Analyst
7 Things Food Manufacturers Should Know about Generation Alpha
While the kids of Generation Alpha are influenced by their Millennial parents, they diverge in some important ways. Here are seven things food manufacturers…
Protein Bars: The Key Drivers of Future Category Growth for Chinese Consumers
As protein bar sales grow globally, new opportunities are emerging. Learn the three top drivers of future growth in protein bars, according to our consumer…
Healthy Savory Snack Trends 2023
The 2023 healthy savory snack trends show how brands can use formats, flavors, functional ingredients—even sustainability—to develop the savory snacks consumers…
What's Next in Collagen?
Consumers are buying collagen for more than just beauty. Check out the latest trends in collagen—including the collagen benefits consumers are seeking, the…
Celebrate Mother's Day with a Look at Maternal Nutrition Trends
Mother’s Day is a time to celebrate all mothers and reflect on how we can support them to be their best. These maternal nutrition trends focus on keeping moms…
Is Birthday Cake Flavor Here to Stay?
Birthday cake flavor continues to show up in new food and beverage launches, proving that the joy and comfort it brings will never go out of style. Check out…