Partner with Us to Power Up & Hydrate at Vitafoods Europe!

Partner with Us to Power Up & Hydrate at Vitafoods Europe!

The nutrition industry’s commitment to innovation and collaboration shines brightly at Vitafoods Europe—and we are thrilled to be a part of it. Join us this May 14-16!


  • The Vitafoods Europe nutraceutical trade show combines nutrition science with innovation.
  • Glanbia’s booth will focus on Health and Vitality—including energy, hydration, goal support, and better-for-you snacking solutions.
  • Come and experience our prototypes that showcase a range of our solutions such as functionally optimized nutrients, custom premixes, high protein solutions for better-for-you snacking and Flavours by Foodarom®.
  • Stop by the New Ingredients Theatre at Vitafoods to catch our consumer and R&D insights presentation on Reframing Energy: Consumer Needs, Taste, and Technology.

Vitafoods Booth

Vitafoods Europe: Where Nutrition Meets Innovation

Known as the world’s leading nutraceutical trade show, Vitafoods Europe is a pivotal event for the nutritional products industry. Held May 14-16 at Palexpo in Geneva, Switzerland, Vitafoods Europe 2024 is an opportunity to discover the latest ingredient innovations, explore market trends, and create new partnerships to grow your business.

Enjoy expert speakers on topics ranging from consumer insights to new opportunities for the nutraceutical industry. Plus, get inspired at the exhibition hall, where you can learn about the latest ingredient technologies to support health and vitality. We look forward to showcasing some of our most exciting nutrition solutions—so be sure to visit the Glanbia team at stand G80 in hall H4!

A Sneak Peek into Our Solutions

Our focus at the show this year is on nutrition solutions for Health and Vitality. Consumers no longer view good nutrition as simply a way to maintain their basic health—they also want products to help them feel and perform at their best. This is why we’ll be addressing themes like Energy and Hydration, which impact on both Health and Vitality.

We will be displaying several prototypes that feature our high protein solutions for better-for-you snacking, All NTM Blends & Custom Premix Solutions, as well as our TechVantage® Functionally Optimized Nutrients, which are optimized through technology to improve attributes such as stability, homogeneity, colour, and taste.

We will also be showing several unique and mouthwatering Flavours from our colleagues at Foodarom. Our portfolio of ingredient solutions is ideal for functional beverages, vitamin-mineral supplements, and healthy snacking products—providing nutrition, functionality, and flavour.


Reframing Energy for Tomorrow’s Consumer

At the Vitafoods Europe New Ingredients Theatre, Sonja Matthews, Senior Manager Strategic Insights and Steve Fox, Senior Process Development Scientist will be presenting our latest findings on the energy landscape, entitled Reframing Energy: Consumer Needs, Taste, and Technology. Optimizing energy is of growing importance to consumers and crucial in achieving health and vitality.

Our presentation will share consumer insights on evolving energy needs, how our encapsulation technology can improve the taste and stability of energy products, and the ways a custom premix can streamline your process.

How You Can Engage with Our Team at Vitafoods 

We look forward to catching up with our customers, making new connections, and showing how our TechVantage® Functionally Optimized NutrientsCustom Premix Solutions, and Flavours by Foodarom can support the nutrition products of tomorrow.

To explore collaborations and see our prototypes firsthand, schedule a meeting with your account manager, visit our stand at G80, hall H4, or reach out to learn more.

 Join us to Power Up & Hydrate!


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