Insights
Discover new Market and Consumer trends.
Electrolytes for Recovery: What You Should Know
Strong consumer interest in boosting hydration is creating new opportunities in…

Emerging European Functional Beverage Trends for 2025
Discover the top European functional beverage trends for 2025, from innovative…
Discover OvenPro Sweet Treats: Unveiling Innovative Solutions for Better-for-You Bakery at FIE
Launched at FI Europe (FIE), OvenPro ® Sweet Goods is designed to meet the high…
What's New in the Breakfast Aisle?
Innovation is ramping up in the breakfast aisle. From indulgent flavors to high protein, today’s breakfast cereal trends reveal a lot about what’s on consumers’…
What Is a Functional Beverage?
From beauty drinks to energy shots, functional beverages offer physical and mental benefits that consumers want. Learn what a functional beverage is and explore…
The Clinical Nutrition Market: A Look at the Impact of COVID-19
The COVID-19 pandemic has impacted the global clinical nutrition market in important ways, with significant implications going forward. Here’s what clinical…
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Brooke Brottman
Strategic Insight Analyst


Functional Shots Highlight Holistic Wellness Trend
Functional shots for wellness are becoming more popular as consumers look for simple ways to boost and maintain their health. Explore the market growth in…
China Supplement Market Outlook for 2022
To determine China’s supplement market outlook for 2022, we look at the market dynamics, key players, and leading supplement trends.
What is the Next Trendy Snacking Product of 2022?
Snacking at home grew rapidly during COVID, with consumers seeking comfort and nutrition in a convenient format. See how the next trending snacking product of…
Who Is the Plant-Based Consumer?
Consumers’ interest in plant-based foods continues to grow. But who exactly is the plant-based consumer? Here’s a look at the key differences in plant-based…
4 Ways COVID Impacted Plant-Based Alternatives
The COVID pandemic is impacting the plant-based alternatives market in some important ways. These four trends show why plant-based eating is on the rise and how…
What's Next for Nutrition Bars in the Netherlands?
Nutrition bars have become a go-to healthy snack for many Dutch consumers. Here’s a look at the market and the trends ahead for nutrition bars in the…