Insights

Discover new Market and Consumer trends.

woman eating chips on couch
Insights

Exploring New Flavors through Snacks

Consumers are turning to snacks to try out new and interesting flavors. See what’s grabbing their attention right now and explore the top emerging flavor trends…

"New protein snack formats extend the reach of protein by bringing incremental users beyond bars. In the US, sweet & salty protein snacks could drive nearly 50% incremental users to the category."

Sonja Matthews

Sr. Strategic Insights Manager - EMEA & ASPAC

Sonja Matthews
Sonja Matthews
woman taking supplement
Insights

Global Supplement Update

Supplements are becoming an integral part of healthy living for consumers globally. As health concerns expand to include mental wellness and new preferences…
man and woman on couch
Insights

New Normal for Snacking in Europe

Consumer snacking drivers and priorities underscore a desire for better-for-you options as balance becomes the new normal for snacking in Europe.
The Rise of Botanicals
Insights

The Rise of Botanicals

Here's a fresh look at using botanicals—including replacing additives with botanicals for a cleaner label and focusing on key benefits like immunity and mood.
woman shopping
Insights

Upcoming Targets for Functional Products

Learn about the supplement trends ahead—including hormone supplements for different life stages, relaxation supplements as an alcohol alternative, and other key…

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