Insights
Discover new Market and Consumer trends.
Electrolytes for Recovery: What You Should Know
Strong consumer interest in boosting hydration is creating new opportunities in…
Emerging European Functional Beverage Trends for 2025
Discover the top European functional beverage trends for 2025, from innovative…
Discover OvenPro Sweet Treats: Unveiling Innovative Solutions for Better-for-You Bakery at FIE
Launched at FI Europe (FIE), OvenPro ® Sweet Goods is designed to meet the high…
Healthy Snacking Trends for 2024
The snacking landscape continues to evolve as more consumers seek healthier choices. Check out the 2024 healthy snacking trends to learn consumers’ top reasons…
2023 MegaTrends Part Five: Co-Creation
Co-creation of new food and beverage products with consumers is one of the 2023 MegaTrends helping brands boost sales—and social media is where it all begins.
2023 MegaTrends Part Four: Authenticity
One of the 2023 MegaTrends with influence across categories is consumers’ desire for authenticity. They’re seeking brands that are transparent in their missions…
“Through the use of analytics, we stay informed about evolving market trends and consumer preferences, ensuring we remain up-to-date with the latest insights for our customers.”
Brooke Brottman
Strategic Insight Analyst
2023 MegaTrends Part Three: Personalized Performance
This MegaTrend shows how athletes are driving personalization. Here’s a look at their diverse needs, innovations in wearables, and the next-gen athlete.
2023 MegaTrends Part Two: Refocusing on What Matters
Consumers are refocusing on their health and wellness, with mental health and new diets playing key roles. The Refocusing MegaTrend is reshaping what consumers…
2023 MegaTrends Part One: Finding "Eatopia"
One rising 2023 MegaTrend was consumers’ search for holistic wellness—through food. See how snack occasions can help consumers find “Eatopia” and how new…
Personalization in Food and Drinks
Gen Z and Gen Alpha may be the next key target consumers for personalized nutrition products. See why and learn how custom premix solutions can fast-track the…
2023 Trends in Functional Nutrition
2023 functional nutritional trends reveal what consumers want from functional products and why. They also point to key opportunities, including functional…
The Healthy Breakfast Paradox
This September 26th is Better Breakfast Day. Learn why Better Breakfast Day is so important, what consumers consider a healthy breakfast, and how morning snacks…