Insights

Discover new Market and Consumer trends.

What Is a Functional Beverage?

From beauty drinks to energy shots, functional beverages offer physical and mental benefits that consumers want. Learn what a functional beverage is and explore…

"New protein snack formats extend the reach of protein by bringing incremental users beyond bars. In the US, sweet & salty protein snacks could drive nearly 50% incremental users to the category."

Sonja Matthews

Sr. Strategic Insights Manager - EMEA & ASPAC

Sonja Matthews
Sonja Matthews

Who Is the Plant-Based Consumer?

Consumers’ interest in plant-based foods continues to grow. But who exactly is the plant-based consumer? Here’s a look at the key differences in plant-based…

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