Insights
Discover new Market and Consumer trends.
Exploring Creatine Trends in European Beverage Innovation
One in five consumers globally use creatine, 1 with increasing awareness of its…

Emerging European Functional Beverage Trends for 2025
Discover the top European functional beverage trends for 2025, from innovative…
Essential Nutrients for Performance Recovery
Innovate your next workout recovery product with these essential performance…
Trends in Dairy and Dairy Alternatives
The expanding dairy market has grown to include plant-based dairy and, more recently, dairy made through cellular agriculture—promising something for everyone…
What Protein Bars Need to Break Through in Breakfast
Though most closely associated with snacking, protein bars can also be a breakfast solution—particularly for consumers in a hurry. Learn how to formulate a…
Global Flavors of Breakfast
From cornetti to papaya to miso soup, here’s a look at what people around the world are eating for their most important meal of the day.
"New protein snack formats extend the reach of protein by bringing incremental users beyond bars. In the US, sweet & salty protein snacks could drive nearly 50% incremental users to the category."
Sonja Matthews
Sr. Strategic Insights Manager - EMEA & ASPAC


Cheese Trends in Australia and New Zealand
With the pandemic lockdown increasing consumer demand for cheese, brands are responding with new products to meet their needs—especially for health and…
Year-End Roundup: Top 5 Blogs of 2021
2021 has been a year of transformative insights and innovation in food and beverage, with manufacturers rapidly shifting to meet consumers’ evolving needs. Our…
The Global Protein Market: What Consumers Want in 2022
The global protein market is expanding and evolving as consumers’ demand for protein grows. From next-gen plant-based meats to on-the-go protein snacks to dairy…
Exploring Cereal's Transition From Breakfast Table to Snacking Staple
Designing ready-to-eat (RTE) cereals to be more snackable may be the perfect opportunity to reinvigorate cereal sales amidst breakfast time competition like…
Personalized Nutrition Trends in Japan
As a leading market for personal nutrition products, Japan offers valuable insights into this emerging category. Explore Japanese consumers’ interest in…
The Evolution of Beauty from Within
Beauty-from-within products are on the rise. While beauty supplements continue to do well, there is an emerging opportunity in functional beverages and foods…