Insights

Discover new Market and Consumer trends.

The Evolution of Plant-Based Milks

With an impressive 12% growth in 2020, it seems that plant-based milk is building momentum in the European market. 1 Though almond, soy, and coconut milks are…

The Rise of High Protein

High protein foods have expanded beyond the shakes and bars loved by competitive athletes into mainstream snacks and meals for all consumers. Catalina Crunch…

"New protein snack formats extend the reach of protein by bringing incremental users beyond bars. In the US, sweet & salty protein snacks could drive nearly 50% incremental users to the category."

Sonja Matthews

Sr. Strategic Insights Manager - EMEA & ASPAC

Sonja Matthews
Sonja Matthews

The New Face of Sports Nutrition

The sports nutrition industry, once narrowly targeted towards elite athletes and bodybuilders, is expanding to reach new markets. As the baby boomer generation…

What Does Clean Label Mean for Dairy

When Kraft Mac & Cheese reformulated to exclude artificial colors, flavors, and preservatives, we had to admit that clean label had gone mainstream. As the…

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