Refocusing on Hydration
MultimediaOur recent consumer research reveals that while 44% of US consumers avoid plain water, hydration is still key for health.
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Explore how protein has evolved into a versatile nutrient, referred to as the "Swiss Army knife" of nutrients, due to its wide-ranging benefits recognized by consumers.
Exploring the Nuances of Clean Label
MultimediaAuthentic brands emphasize the importance of providing consumers with genuine choices that resonate with their values.
In our latest MegaTrends webinar, Glanbia Nutritionals and Nutrition Integrated, delve into the fascinating world of flavor innovation within the active nutrition category.
Explore consumer trends and regulatory best practices with a panel of experts to help you begin charting your product development course through surging consumer interest in immune health.
As food and beverage manufacturers seek to connect with consumers, they often consider their target consumers in terms of generations (such as Millennials or Boomers) to gain insight. Learn how the Generation Me approach can be used to understand microgenerations—including what they're looking for and how they’re making their food choices.
First presented at SHIFT20, this insights deep-dive explores how each microgeneration has responded to the COVID-19 pandemic.
How Nutrition Has Different Meanings for Different Generations and What That Could Mean For Your Business.
You have questions; how will Covid-19 continue to impact your industries, your consumers, and your product categories?