Insights
Discover new Market and Consumer trends.
The Power of Creatine
High growth in the creatine category shows more consumers are seeking the…
Essential Nutrients to Support Strength: Powering Your Product Innovations
The definition of strength is evolving, encompassing muscles, bones, joints, and…
Trends to Watch in Bioactives for 2025
See the latest trends in bioactive ingredients for energy, weight management…
What's Trending in Ice Cream This Holiday Season?
With retail ice cream sales up from the new stay-at-home lifestyle, manufacturers may be wondering how to keep their captive audience engaged. From new flavors…
Global Cheese Market Trends for 2023
Consumers' evolving interests are driving innovation in the global cheese market. Learn the top 2023 cheese trends manufacturers should know, the fastest…
Highlights from SupplySide West 2022
Wow, what a show! It was so energizing to connect with everyone and to experience the palpable buzz on the show floor for new business. Thank you to all who…
"The future of functional nutrition is drinkable—think powders and ready-to-sip formulas that work as hard as they taste good. It’s all about turning health into moments people actually enjoy."
Niki Kennedy
Insights & Content Director
50 Years of Title IX: Celebrating Success of Female Athletes in the US
Fifty years ago, President Nixon signed a law that would lay the foundation for women’s athletics in schools. Here’s a look back at Title IX and how far female…
Gen Z: Putting Their Money Where Their Mouth Is
Food is the number one spending priority for upper-income Gen Zers, according to Piper Sandler’s recent report. Explore this and other key takeaways about Gen Z…
Toddler Food Choices: A Look at the Landscape
Today’s toddler foods give parents more healthy, delicious, and convenient options than ever before. See how brands are innovating in toddler nutrition products…
Ways of Eating in America in 2023
Our latest consumer study reveals insights on the ways Americans are eating—from omnivore to flexitarian to vegan diets. Explore the consumer landscape and how…
Exploring the Rise of Personalized Nutrition
A growing interest in health spurred by COVID has positioned the personalized nutrition market for strong growth ahead. Here’s a look at the market—plus key…
Gummies Come on Strong in Supplement Market
The gummy supplement market is innovating in flavors, ingredients, and functional benefits to address consumers’ top health and wellness needs. Check out today…