Insights
Discover new Market and Consumer trends.
The Power of Creatine
High growth in the creatine category shows more consumers are seeking the…
Essential Nutrients to Support Strength: Powering Your Product Innovations
The definition of strength is evolving, encompassing muscles, bones, joints, and…
Trends to Watch in Bioactives for 2025
See the latest trends in bioactive ingredients for energy, weight management…
Top 5 Trends from Petfood Forum
Pet ownership has been on the rise during the pandemic, driving growth and innovation in the pet food industry. This year’s trends from Petfood Forum offer…
What is Vitamin E and Why Is It Important?
Surging interest in immunity has created high demand for products with antioxidants like vitamin E. Here’s a look at why vitamin E is so important, some top…
The Most Popular Yogurt Flavors
Since flavor is a major driver in yogurt choice, understanding today’s most popular and emerging yogurt flavors is key to grabbing consumers’ attention.
"The future of functional nutrition is drinkable—think powders and ready-to-sip formulas that work as hard as they taste good. It’s all about turning health into moments people actually enjoy."
Niki Kennedy
Insights & Content Director
Exploring Cereal's Transition From Breakfast Table to Snacking Staple
Designing ready-to-eat (RTE) cereals to be more snackable may be the perfect opportunity to reinvigorate cereal sales amidst breakfast time competition like…
Cardamom and Cinnamon Still Strong This Season
With autumn here, the food and beverage industry is launching its seasonal offerings—including products flavored with warm spices like cinnamon and cardamom…
Celebrate National Pizza Month in October
For this delicious month, it’s all about the cheese! Celebrate Cheese Pizza Month by learning the secrets to choosing the perfect cheeses for pizza.
The Role of Fortification in Hunger Relief
Micronutrient deficiency affects an estimated 2 billion people worldwide or more than one-quarter of the population. 1 This so-called “hidden hunger” can occur…
Growth and Opportunity Abound in the RTD Beverage Market
The U.S. ready-to-drink (RTD) sports drink market has grown to over $10 billion annually thanks to new categories of consumers.1 Learn how the broad appeal of…
E-Commerce and the Opportunity for Shelf Stable Yogurt
The rapid expansion of e-commerce grocery due to the pandemic has created many new challenges for grocery retailers. Learn about the new strategies retailers…