Insights
Discover new Market and Consumer trends.
The Power of Creatine
High growth in the creatine category shows more consumers are seeking the…

Essential Nutrients to Support Strength: Powering Your Product Innovations
The definition of strength is evolving, encompassing muscles, bones, joints, and…
Trends to Watch in Bioactives for 2025
See the latest trends in bioactive ingredients for energy, weight management…
Innovations in Cheese: What's Trending in 2021?
Nutritious and delicious, cheese has helped support consumers through the past year in a variety of ways—from its use in favorite comfort foods to its role as a…
The Tried and Tested Performance Athlete of Today
Though sports nutrition products have been going mainstream, there are still many performance-focused athletes out there with very specific nutrition needs to…
Top Snacking Trends in China
China’s fast-growing snack food market is creating exciting opportunities for manufacturers. Explore the top snacking trends in China—including consumers’…
"The future of functional nutrition is drinkable—think powders and ready-to-sip formulas that work as hard as they taste good. It’s all about turning health into moments people actually enjoy."
Niki Kennedy
Insights & Content Director


Data Driven Health Trends: Elevating Nutrition in Future Fitness Tracking
Recent advances in health tracking technology are poised to change the field of personalized nutrition in a big way. Learn how the future of fitness tracking…
One Year In: Our Insights on US Consumers A Year after COVID
Since the outbreak of COVID-19, Glanbia Nutritionals' consumer survey has been tracking consumers’ perceptions and behaviors around food, supplements, exercise…
What's Driving Market Demand for Growing Up Milk?
Looking for the next ingredient for your growing up milk formulation? Check out trends in this growing product category and learn about ingredients parents are…
The Evolution of Plant-Based Milks
With an impressive 20% growth in 2020, it seems that plant-based milk is solidifying its place in American refrigerators. 1 Though almond, soy, and coconut…
The Rise of High Protein
High protein foods have expanded beyond the shakes and bars loved by competitive athletes into mainstream snacks and meals for all consumers. Catalina Crunch…
Meatless "Meat" Trends for 2021
Plant-based meats got an unexpected boost last year when meat shortages forced consumers to explore alternatives. Taste, variety, and sustainability have kept…