Insights
Discover new Market and Consumer trends.
The Power of Creatine
High growth in the creatine category shows more consumers are seeking the…
Essential Nutrients to Support Strength: Powering Your Product Innovations
The definition of strength is evolving, encompassing muscles, bones, joints, and…
Trends to Watch in Bioactives for 2025
See the latest trends in bioactive ingredients for energy, weight management…
Sports Nutrition Goes Vegan
Consumer demand for plant-based options is impacting categories throughout the food industry—including sports nutrition. In 2020, 15% of global performance…
How Food and Beverage Manufacturers Can Level Up in the eSports Market
The eSports market, forecast to reach $1.8 billion by 2022 1 , has become a global phenomenon with international tournaments, professional gamers, sponsors…
5 Lessons Supplement Manufacturers Can Learn from Global Consumers
Glanbia Nutritionals surveyed consumers around the world to gain insights into consumer trends in nutritional supplements. Here we explore five important…
"The future of functional nutrition is drinkable—think powders and ready-to-sip formulas that work as hard as they taste good. It’s all about turning health into moments people actually enjoy."
Niki Kennedy
Insights & Content Director
A Look at the 2021 Sugar Substitutes Market
Strong consumer interest in healthier snacking options is driving growth in the sugar substitutes market. Here’s a look at the trend in sugar-free foods and…
What's New in the Bakery Aisle for 2021?
The past year has driven renewed demand for foods that offer benefits like convenience, comfort, or healthy nutrition. These effects are being seen throughout…
What's New in Pre-Workout Beverages?
Pre-workout beverages are gaining a strong following as more consumers become aware of the science-based benefits of pre-workout formulas. In turn…
Multi-Sensory Food Trends Picking Up Steam Heading into 2021
Fizzy coconut water kefir, hot chile pepper donuts, and black charcoal ice cream are some of the bold approaches to engaging more of the consumers’ senses…
What 2021 Trends Keep Food Execs Awake at Night?
Things are looking up for the food industry in 2021. The end is in sight for unpredictable food purchasing behaviors, and new food trends are emerging. Here’s a…
Most Popular Flavors for 2021
As we move into the new year, innovation is gearing up in food and beverage. The right flavors will be key to the success of this year's new products. Here's a…